For a technology support business working in an ever-changing world, maintaining a modern brand is critical to Twilight Zone’s marketing.
The logo development was intended to be more of an evolution than revolution, maintaining at least some of their heritage. Blues were kept as the main colours, although updated. The typography was made more open, modern and friendly. The icon was the biggest change, where we created a more abstract graphic that hints at an actual ‘twilight zone’.
The right balance of quality support at a manageable cost level for us. The best part is that we achieve much more than we would with a designer on our payroll.
Paul Mintern, CEO Twilight Zone Engineering
Twilight Zone Engineering are a Watford based technology support business set up 1992. They aim to offer services that are a cut above the competition, providing many companies with premium level support.