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A brand identity refresh and new website for a membership, events and publishing organisation.

Brand update

For the new visual branding the aim was a modern, interesting and brighter image, with more clarity, calm and friendliness. In short, they wanted to remain professional-looking but needed to modernise without making things complicated. The new logo was developed from the existing one, improving the typography, colour and visual elements without making a big departure from its heritage.

“Delivered over and above our expectations.”
Vicky Browning – Director, CharityComms

Website update

CharityComms decided to redesign not only their branding, but also to rebuild and redesign their website from scratch. We were commissioned as the designers in partnership with DigitalGarden.

Their aims

  • Make it much easier to find content, such as articles and knowledge pieces
  • Integrate the large existing library of articles and knowledge
  • Encourage more interaction between CharityComms and their audience
  • Make it an enjoyable and inspiring experience for all visitors

Our solutions

  • Simple, needs-based main menu, with secondary menus on section pages
  • Existing content migrated into a new, bespoke content management system
  • New commenting system and prominent author bios integrated into every article
  • Clean and uncluttered layout and bright inspiring colours used in the design

Client background

CharityComms is an events and membership organisation, whose work is all about inspiring and promoting better communications in charities and non-profits in the UK.

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