Winner of MemCom’s Best Rebrand / Brand Development award 2013
CharityComms’ work is all about inspiring and promoting better communications among charities in the UK, mostly through articles and events. But they had became aware in 2011 that their own visual identity and digital offering were falling behind the examples set by others. Bowley Design were commissioned in partnership with digitalgarden to create a new visual identity and a completely new website.
For the new visual branding the aim was a modern, interesting and brighter image, with more clarity, calm and friendliness. In short, they wanted to remain professional-looking but needed to modernise without making things complicated.
“Our freelance team of designer Mark Bowley and developer
Ben Knowles delivered over and above our expectations.”
Vicky Browning, CharityComms Director
On the left here you can see the old logo. The new logo was developed from this, improving the typography, colour and visual elements without making a big departure from its heritage.
See also CharityComms website