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	<title>Bowley Design &#187; Our thoughts</title>
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		<title>A new website is not an instant marketing machine</title>
		<link>http://www.bowleydesign.com/new-website-not-an-instant-marketing-machine/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=new-website-not-an-instant-marketing-machine</link>
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		<pubDate>Mon, 30 Apr 2012 11:02:22 +0000</pubDate>
		<dc:creator>markbowley</dc:creator>
				<category><![CDATA[Our thoughts]]></category>

		<guid isPermaLink="false">http://www.bowleydesign.com/?p=2793</guid>
		<description><![CDATA[Something that crops up a lot in creating websites for small businesses and startups is the problem of expectations. More specifically, marketing expectations. Many (but not all) customers who commission us to create them a new website have a common expectation – that the new website will be an all in one marketing machine, out [...]]]></description>
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		<title>Homepage fail</title>
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		<pubDate>Thu, 15 Mar 2012 11:32:52 +0000</pubDate>
		<dc:creator>markbowley</dc:creator>
				<category><![CDATA[Our thoughts]]></category>

		<guid isPermaLink="false">http://www.bowleydesign.com/?p=2376</guid>
		<description><![CDATA[I recently spotted this button on a business website – a shocking example of a company&#8217;s complete failure to read it&#8217;s own homepage! What makes it so bad is that this seems to be their main call-to-action button. They seem to be spending a lot of time relentlessly promoting their own blog posts to people [...]]]></description>
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		<title>Get your business on Google Maps</title>
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		<pubDate>Thu, 17 Feb 2011 14:38:30 +0000</pubDate>
		<dc:creator>markbowley</dc:creator>
				<category><![CDATA[Our thoughts]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[help]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[maps]]></category>
		<category><![CDATA[simple]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.bowleydesign.com/?p=1667</guid>
		<description><![CDATA[This morning I helped a client get his business listed on Google Maps. He&#8217;d become very interested once I&#8217;d told him a while ago how I&#8217;d done it without too much trouble, and that I was now appearing in local search results. Along with Yell.com this is a useful way of becoming more visible to [...]]]></description>
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		<title>A brand needs a purpose</title>
		<link>http://www.bowleydesign.com/a-brand-needs-a-purpose/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-brand-needs-a-purpose</link>
		<comments>http://www.bowleydesign.com/a-brand-needs-a-purpose/#comments</comments>
		<pubDate>Tue, 05 Oct 2010 07:52:08 +0000</pubDate>
		<dc:creator>markbowley</dc:creator>
				<category><![CDATA[Our thoughts]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[how]]></category>
		<category><![CDATA[purpose]]></category>
		<category><![CDATA[quote]]></category>
		<category><![CDATA[sinek]]></category>

		<guid isPermaLink="false">http://www.bowleydesign.com/?p=1625</guid>
		<description><![CDATA[This is a quote from a TED talk by Simon Sinek about leadership, which I enjoyed. But I think it also illustrates a certain point about branding – you have to have substance behind a brand. It&#8217;s not enough to simply create or try to build a brand that starts off with a &#8220;wow&#8221; factor [...]]]></description>
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		<title>Writing elsewhere: A good website helps your business</title>
		<link>http://www.bowleydesign.com/writing-elsewhere-a-good-website-helps-your-business/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=writing-elsewhere-a-good-website-helps-your-business</link>
		<comments>http://www.bowleydesign.com/writing-elsewhere-a-good-website-helps-your-business/#comments</comments>
		<pubDate>Tue, 11 May 2010 14:00:28 +0000</pubDate>
		<dc:creator>markbowley</dc:creator>
				<category><![CDATA[Our news]]></category>
		<category><![CDATA[Our thoughts]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[value]]></category>
		<category><![CDATA[webdesign]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.bowleydesign.com/?p=1395</guid>
		<description><![CDATA[We recently wrote this guest article for Manage My Website&#8217;s journal: &#8220;5 reasons having a good website helps your business&#8221;]]></description>
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